Define product catalog — SKUs, pricing, and inventory
Choose ecommerce platform — Shopify vs WooCommerce vs BigCommerce
5w
Set up domain and hosting
Design store theme and branding
4w
Configure payment gateway — Stripe, PayPal, Shop Pay
Set up shipping rates and zones
Write product descriptions — SEO-optimized for each SKU
3w
Product photography — shoot and edit catalog images
4w
Email marketing setup — welcome sequence and abandoned cart
Social media store integration — Instagram Shopping, TikTok Shop
Set up Google Analytics 4 and conversion tracking
4w
Create SEO-optimized category pages and site structure
3w
Set up abandoned cart email sequence
4w
Ecommerce Store Launch Checklist›

Define product catalog — SKUs, pricing, and inventory

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