Define product catalog — SKUs, pricing, and inventory
Planning
Choose ecommerce platform — Shopify vs WooCommerce vs BigCommerce
5wPlanning
Set up domain and hosting
Setup
Design store theme and branding
4wSetup
Configure payment gateway — Stripe, PayPal, Shop Pay
Setup
Set up shipping rates and zones
Setup
Write product descriptions — SEO-optimized for each SKU
3wSetup
Product photography — shoot and edit catalog images
4wSetup
Email marketing setup — welcome sequence and abandoned cart
Marketing
Social media store integration — Instagram Shopping, TikTok Shop
Marketing
Set up Google Analytics 4 and conversion tracking
4w
Create SEO-optimized category pages and site structure
3w
Set up abandoned cart email sequence
4w
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Ecommerce Store Launch Checklist

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