Holiday campaign theme and messaging — brand story for Q4
4wPlanning
Email marketing sequence — holiday nurture flow
3wPlanning
Holiday social media content calendar — Instagram and Facebook
2wPlanning
Holiday ad budget allocation — Black Friday through Christmas
4wPlanning
Small Business Saturday — local partnership and in-store promotion
10Planning
Holiday gift guide page — SEO-optimized landing pages
5Planning
Holiday email subject line A/B test plan
0Planning
Holiday website banner and homepage refresh
2Planning
Holiday influencer and blogger outreach list — product seeding plan
3w
Black Friday email sequence — teaser, preview, and flash sale
11
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Holiday Marketing Campaign Calendar for Small Business

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